
The so-called “Fourth Industrial Revolution” is far removed from the idea of Industry portrayed in the film Modern Times – a work by Charlie Chaplin that became a symbol of criticism of the production processes of the 20th century, the stage of the Second Industrial Revolution. In Industry 4.0, unlike the Taylorist-Fordist modes of production portrayed in the film, the working instrument is not the human being, but the cyber-physical systems, that is, the meeting of digital, physical, and biological technologies.
The main focus of this new phase is the improvement in the efficiency and productivity of processes. The use of data to support decisions, for example, is one of the main highlights of this new industry, as it seeks to understand the reality of a company and use the maximum amount of information available to act, react and predict situations. A data-driven culture is at the heart of companies that want to open a competitive advantage amid the innovations brought by Industry 4.0.
Photo by Christina Morillo.
The key word when referring to the Data-Driven culture is “information” – that is, data. Nowadays, the traditional decision-making method, within most companies, is usually based on intuition. Even when a company claims to be Data Driven – according to the Capgemini Research Institute, in 2020, 50% of organizations declared themselves to be Data Driven – there may be still steps to be taken to achieve the title. The entire culture needs to be changed so that the organization is not a fake data-driven, and this includes the guidelines given to employees – it is ineffective to use data to try to leverage your business and, even so, be guided by instinct.
Photo by Pixabay.
With the concentration of different types of technology – such as Cloud Computing, the Internet Of Things (IoT), and cybernetic integrations – data analysis becomes central to maintaining efficient monitoring of processes with the least possible losses. In June 2022, at Papo Data Driven, the Data-Driven Organization promoted a debate on this subject with Tulio Duarte, Director of Industrial Software & Equipment at HarboR.
During the conversation, Tulio commented that, in addition to reducing losses, the new way of producing is intended to accelerate product innovation and generate a new business model.
It’s important that when implementing a data culture, change starts from the top down. The leader must take the first step and lead employees in that direction. Furthermore, data alone is not enough; it is necessary to have a qualified team that understands the relevance of each of the metrics.
The Data-Driven Organization is responsible for evaluating and certifying organizations that meet the requirements of a well-implemented data culture, in addition to helping them through insights or even taking responsibility for forming a team.
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